Certified Production & Operations Manager (POM) Practice Exam

Knowledge about challenges in the operations function helps marketing judge how ________ new product designs will be.

1. Nameable

2. Segmentable

3. Manufacturable

4. Measurable

The correct answer is: Manufacturable

Understanding the challenges present in the operations function is crucial for marketing, especially when it comes to assessing the viability of new product designs. The term "manufacturable" directly relates to whether a product can be produced efficiently and cost-effectively within the constraints of existing operational capabilities. If marketing is well-informed about the operational challenges, they can better judge how feasible a new product design is in terms of production processes, resource availability, technology requirements, and the capacity of the manufacturing facilities. This knowledge helps ensure that marketing efforts align with practical production capabilities, leading to smoother launches and better inventory management. By focusing on manufacturability, marketing can also avoid promoting products that the operations team may struggle to produce or that may lead to supply chain bottlenecks. This emphasis on manufacturability creates a synergy between product design and operational execution, ultimately supporting business objectives and customer satisfaction.